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American Pop star, DUA LIPA has reportedly filed a lawsuit against Samsung, accusing the tech giant of using her image on television packaging without her permission.
The singer, in Court documents filed in the Central District of California, alleged that her photograph appeared on the packaging of Samsung’s televisions as part of a promotion for a music channel, revealing that the image, said to have been taken backstage at a 2024 music festival, was printed on a large number of television boxes distributed across the United States.
DUA LIPA’S legal team argued that the use of the photograph falsely suggested that she had endorsed or partnered with the television company, potentially influencing consumers to purchase the televisions because of her association with the brand.
Meanwhile, DUA LIPA is seeking at least 15 million dollars in damages, although the amount could increase if the case proceeds to trial before a jury.
Samsung had not publicly responded to the lawsuit.
Written by: Ella Adike
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